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The Holidays: the most popular AND most stressful time to buy a ring

11/14/2018

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Well, the holiday season is upon us once again! The holidays can be a stressful time to get engaged, yet somehow it's the most popular time of year to pop the question.  Why do so many couples get engaged between Thanksgiving and New Years'? We've heard various versions of this scenario from hundreds - HUNDREDS - of people. 

The holiday season presents the annual family check-in time. For many folks, it goes something like this:

You're attending another Thanksgiving event with your significant other. Family members ask the same questions about your life. How's your job? Would you consider it your career path, or is there something else you would like to do? Did you ever finish getting that real estate license? What is the current state of your health insurance? So, you've moved in together? That's nice....will we be receiving a Save the Date soon? You look across the room at your girlfriend / boyfriend / partner and you get that warm fuzzy feeling. 

You might not be shocked to hear that 100% of people who reach out to Little Bird are, in fact, planning to get engaged (winky face). Yikes! Well, now it's crunch time. Believe it or not, it can take 4-6 weeks to educate yourself in the field, find the right jeweler, put together the perfect ring and then have it made.  If you want to get engaged by New Year’s, you better find that perfect ring ASAP. The problem with this:  EVERYONE else is also looking for the perfect ring AND it's the busiest shopping season of the year. Stores hire uninformed holiday help, the lines at the cash registers are almost as big as the bottom line sales goals. It's the most difficult time to receive impeccable service and in the meantime all the coveted inventory is being snatched up. If you're in the market for a specific type of ring, such as a Canadian diamond engagement ring, an oval sapphire halo ring, or maybe a custom opal engagement ring, the least you can do is be prepared. 

We are offering our 30 minute Expert Engagement Ring Consultation to help get folks ready for what will be a huge purchasing decision. If future marriage has been on your mind as of late, as the leaves start to turn and the family events start stacking up on the calendar, contact us to schedule AND/OR refer a friend and you both get an early holiday present from Little Bird...check it out here.
Post by Little Bird - Diamond & Engagement Ring Expertise.
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    the LITTLE BIRD blog, by Danielle Mainas

    Ever wonder how to figure out her ring size? Select the perfect center stone? Pick the ideal jeweler? Read on, my friends. 

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